INS 300 / E300AntioxidantVegan

Ascorbic Acid (INS 300)

TL;DR

INS 300 is ascorbic acid, the same compound as Vitamin C. On packs it is used as an antioxidant: it stops fats and colours from going off and keeps cut fruit and juices from browning. It is generally vegan and is permitted by FSSAI for specified food categories.

Quick Facts

INS Number
300
E-Number
E300
Category
Antioxidant
Veg Status
Vegan
FSSAI Status
Permitted by FSSAI
JECFA ADI
Not specified (1973)
Chemical Name
L-ascorbic acid (Vitamin C)

What is INS 300?

INS 300 is ascorbic acid, the same compound as Vitamin C. On packs it is used as an antioxidant: it stops fats and colours from going off and keeps cut fruit and juices from browning.

Why brands add it

Brands use it because a small amount preserves colour and freshness in juices, jams, and ready-to-eat foods, and it is also a vitamin so it doubles as a fortification claim on the label. It is one of the few additives that has nutritional value beyond its technological role.

Where you'll find it

INS 300 commonly shows up on Indian packets in these categories:

  • fruit juices and squashes
  • jams and marmalades
  • ready-to-eat curries
  • biscuits and bakery
  • infant cereals (with a fortification claim)
  • processed meats abroad

Veg or non-veg? - Vegan

Food-grade ascorbic acid is produced by bacterial fermentation of glucose (typically using Acetobacter or Gluconobacter species). No animal product is used in its manufacture.

FSSAI status and JECFA evaluation

FSSAI: Permitted by FSSAI as an antioxidant under Schedule I of the FSS (Food Products Standards and Food Additives) Regulations 2011, and separately as a fortification nutrient under the FSS (Fortification of Foods) Regulations 2018.

JECFA: Group ADI 'not specified' for ascorbic acid and its sodium, potassium, and calcium salts, established at the 17th JECFA (1973). The same compound is an essential vitamin (Vitamin C) with a recommended daily intake of 40-90 mg per adult.

Also known as

On packets, in recipes, and in conversation, INS 300 is also called:

300ins 300e300e 300ascorbic acidl-ascorbic acidvitamin cascorbate

Frequently Asked Questions

Is INS 300 vegetarian?+
Vegan. Food-grade ascorbic acid is produced by bacterial fermentation of glucose (typically using Acetobacter or Gluconobacter species). No animal product is used in its manufacture.
Is INS 300 permitted by FSSAI?+
Permitted by FSSAI as an antioxidant under Schedule I of the FSS (Food Products Standards and Food Additives) Regulations 2011, and separately as a fortification nutrient under the FSS (Fortification of Foods) Regulations 2018.
What is INS 300 used for?+
Brands use it because a small amount preserves colour and freshness in juices, jams, and ready-to-eat foods, and it is also a vitamin so it doubles as a fortification claim on the label. It is one of the few additives that has nutritional value beyond its technological role.
Is INS 300 (also written as E300) the same thing?+
Yes. INS 300 (the Codex International Numbering System used by FSSAI) and E300 (the European E-number system) refer to the same compound. The digits are identical for almost all common additives. Indian packets may show either form, or the common name (ascorbic acid).

Sources

Last verified: 2026-04-29.

Regulatory status, not medical advice
This page summarises FSSAI's permission status and JECFA's scientific evaluation. It is not medical or dietary advice. Manufacturer ingredient sourcing can vary, especially for source-dependent additives - the Indian veg/non-veg dot logo on the pack is the brand's declaration. For health decisions, consult a doctor or registered dietitian.

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